SOMMRADE Consulting Services
Smarter Wine Decisions. Stronger Wine Programs.
At SOMMRADE, our consulting services help consumers, collectors, restaurants, wineries, and hospitality professionals make informed wine purchasing decisions with confidence. From building thoughtful wine lists and growing private collections to selecting the right bottle for a menu or occasion, our recommendations are tailored to each client's goals, preferences, and budget.
We combine wine expertise with data-driven insights to provide purchasing advisory, digital wine list consulting, product recommendations, cellar planning, and merchandising strategies that enhance the wine buying experience. Whether you're curating a restaurant wine program, expanding a personal cellar, or discovering new producers, SOMMRADE delivers practical guidance designed to simplify wine selection and maximize value.
Every recommendation is backed by education, industry knowledge, and a commitment to helping our clients discover, purchase, and enjoy exceptional wines with confidence.
Crew Training
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Digital Wine List
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Pairing Assistant
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Cellar Tracking
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Crew Training ✳︎ Digital Wine List ✳︎ Pairing Assistant ✳︎ Cellar Tracking ✳︎
Explore SOMMRADE Services
Wine Sales & Product Knowledge Consulting
SOMMRADE develops customized wine education based on your current wine list, enabling restaurant staff to confidently communicate wine characteristics, producer stories, tasting notes, and food pairings that assist consumers in making informed purchasing decisions.
Training is designed to improve wine merchandising and increase consumer confidence during the purchasing process.
Wine Purchasing & Cellar Consulting
SOMMRADE provides commercial consulting services regarding wine inventory, cellar organization, purchasing strategy, aging potential, inventory rotation, and collection development.
Recommendations help restaurants, collectors, and consumers determine which wines to purchase, retain, promote, or feature based on inventory levels, demand, and collection goals.
Services include:
Wine purchasing recommendations
Collection development consulting
Inventory optimization
Cellar organization
Purchasing strategy
Vintage management
Commercial wine merchandising recommendations
Digital Wine List Consulting
We create and manage a searchable digital wine list designed to help restaurants and consumers discover wines by varietal, region, producer, tasting profile, and price point.
SOMMRADE provides ongoing consulting regarding wine list organization, merchandising, pricing presentation, and product visibility to improve purchasing decisions and enhance the customer buying experience.
Wine Purchasing Advisory & Pairing Consulting
SOMMRADE provides personalized recommendations that assist restaurants and consumers in selecting wines based on menu items, flavor preferences, occasion, budget, varietal, and regional characteristics.
Recommendations are intended to guide purchasing decisions by identifying suitable wine selections and food pairings.
Services include:
Wine purchasing recommendations
Food and wine pairing recommendations
Bottle selection guidance
Wine collection suggestions
Occasion-based recommendations
Budget-conscious purchasing advice
2026
New York
“Since Sommrade, our by-the-glass sales are up and I've stopped getting the same three questions every Tuesday.”
Dana Ruiz
Wine Director, The CorkboardGet In Touch
If you're interested in working with us, complete the form with a few details about your project. We'll review your message and get back to you within 48 hours.
